2, Flexibility and Change As the word "flexible" suggests, our designs are characterized by a flexible approach to design that embraces change and adaptation. Our designs can be interpreted and styled differently by each wearer, and we seek out new forms of expression while respecting each individual's style.

“3 Fusion of Art and Fashion”

- John June James (J.J.J.) proposes designs that transcend the boundaries between art and fashion. His clothes are not merely fashion items, but are treated like works of art, giving the wearer a strong sense of self-expression.

“4 Sustainability and Innovation”

- We are conscious of sustainability in the selection of materials and manufacturing process, and adopt an innovative approach that is environmentally friendly. This aims to create future-oriented fashion.
"5. Gender Fluid" Many of the designs are gender-neutral, providing styles that anyone can wear freely. This allows for self-expression beyond the boundaries of gender.

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